Will K. Woods represents franchisors throughout their business life cycle: in the start-up stage; as middle-market franchisors; and as mature, global franchisors. He represents many of the leading hotel, lodging and hospitality franchise companies and has vast experience in negotiating complex franchise and licensing transactions both in the US and in many other countries around the world and in counseling clients across industries with respect to system restructuring and related relationship issues and brand expansion.
Will has been listed in Chambers USA and Chambers Global as a leading franchise lawyer every year since 2010 and was praised by clients as a "thorough, diligent and hardworking lawyer: someone who always tries to find a solution." Chambers also noted that he "impresses with his sophisticated international transactions practice" and that he is "client-service oriented, giving practical, useful and implementable advice." He is included in An International Who’s Who of Franchise Lawyers and as a Legal Eagle and one of the top 101 franchise lawyers in the US and Canada by Franchise Times. He is regularly named one of the Best Lawyers in Dallas by D Magazine. He was also designated by The Best Lawyers in America as a “Best Lawyer of the Year – Franchise Law” in 2013. Will is a Certified Franchise Executive. He is currently on the Governing Committee and is Chair-Elect of the ABA Forum on Franchising.
Representative Legal Matters
- Represented large, global hotel company on a complex licensing transaction for a 4,000 room multi-brand luxury property in Las Vegas.
- Advised global quick-service restaurant franchisor on the spin-off and licensing of its China business.
- Represented global casual dining chain in a series of refranchising transactions involving 200+ restaurants.
- Represented leading hotel company in the negotiation of a franchise agreement and related documentation for a 3,400 room resort property in the Bahamas.
- Represented global hotel company in the licensing and related aspects of one of the first spin-offs of a timeshare and residential businesses into a new publicly-traded company.
- Updated and restructured a large luxury product retail chain’s licensed boutique agreement.
- Represented global hotel company in the negotiation of affiliation and license agreements for ultra-luxury property in Knightsbridge.
- Represented large hotel company in negotiation of a license agreement and related documentation for a 3,000 room condominium hotel in Las Vegas.
- Handled all international franchise transactions in Europe, Middle East and Africa on an outsourced basis for an international hotel brand.
- Re-structured form of franchise agreement and successfully negotiated new form of franchise agreement for 3,000+ franchisees through franchise advisory council.
- Listed in Chambers USA (Franchising)
- Listed in Chambers Global (Franchising)
- Listed in International Who’s Who of Franchise Lawyers
- Named in Franchise Times as “One of the Top 101 Franchise Lawyers in the US and Canada”
- Listed in The Best Lawyers in America, 2013 - 2014
- Listed in The Best Lawyers in America, Franchise Law, 2005 - 2017
- Named by The Best Lawyers in America as “Best Lawyer of the Year - Franchise Law,” 2013
- Named by The Best Lawyers in America as “Best Lawyer of the Year - Franchise Law,” 2017
- Selected by D Magazine as one of the Best Lawyers in Dallas
- Certified Franchise Executive
Professional Associations and Memberships
- Dallas Bar Association
- American Bar Association
- Texas~United States (1998)
- Baylor University School of Law (J.D. cum laude) (1998)
- Baylor University (B.B.A.) (1994)
Co-author, “Culture Eats Strategy for Breakfast: Franchise compliance programs can have many benefits. Reap the rewards of a culture of compliance.” Franchising World, April 2018
Co-author, “When Bold is Best: Franchise Agreements as Adhesion Contracts under the Brazilian Arbitration Act,” The Franchise Lawyer, Winter 2018
IFA Fran-Guard Franchise Compliance Program, International Franchise Association Annual Convention, Phoenix, AZ, February 2018
"Fundamentals of Franchising" (Intensive Program), American Bar Association Forum on Franchising, October 2015 (New Orleans); November 2016 (Miami); October 2017 (Palm Desert)
Co-chair, 37th Annual Forum on Franchising, Seattle, WA, October 2014