Gray BG PChurch Colored Photo

Pamela T. Church

Partner
Baker & McKenzie LLP

Biography

Pamela Church chairs the Firm's North America Intellectual Property & Technology Steering Committee. She also serves as a Steering Committee member of the Firm's Global Consumer Goods and Retail Industry Group. Since 2012, Pamela has been consistently recognized as a leader in Intellectual Property by Chambers USA and the Legal 500 USA, as well as an “IP Star” by Managing IP. World Trademark Review recognized Pamela in 2019 with gold band ranking, and included her in their 2019 WTR Global Leaders Guide. Pamela was also honored as the exclusive winner of the 2019 Client Choice IP – Trademarks award for New York.

She has extensive experience in structuring, negotiating and implementing transactions involving the acquisition, development, exploitation and sale of IP rights, including mergers and acquisitions, licenses, joint ventures, strategic alliances, research and development collaborations, digital publishing, e-commerce, outsourcing and corporate finance transactions.

Practice Focus

Pamela counsels major media, publishing, entertainment, technology, life sciences, consumer, fashion and luxury goods companies in the establishment and implementation of comprehensive IP protection and management programs. She is an expert in IP issues arising in transactions, tax controversies and restructurings. She also handles a wide array of legal and compliance issues affecting e-commerce and advertising and marketing, particularly involving new technologies and the emerging opportunities and risk management issues presented by digital and social media platforms. She negotiates sponsorship and endorsement contracts including celebrity licensing, clears advertising for use in online and off-line media, handles product placement and media production agreements and advises on federal and state regulations governing promotions, including contests, sweepstakes, charitable sales co-ventures and loyalty programs.

Representative Legal Matters

  • Represented global live marketing leader MCH Group AG in its acquisition of MC2, a recognized leader in the event marketing industry in the US.

  • Represented Scholastic on intellectual property issues in its sale of its educational technology business to Houghton Mifflin and in other M&A transactions.

  • Advised Stora Enso, a global leader in renewable solutions in its technology development license and agreement with specialty chemical company Rennovia, Inc. relating to bio-based chemical development.

  • Represented McCormick on contracts relating to the development of its digital fingerprint platform and service Flavor Print which matches foods and recipes with a person's individual flavor profile.

  • Represented Marshall Cavendish Corporation in its sale of its children's books imprint to Amazon Publishing.

  • Advised SK Telecom on intellectual property matters in connection with the combination of its majority owned US MVNO venture Helio LLC with Virgin Mobile USA LP.

  • Advises global lighting solutions leader Lumileds on its global trademarks and designs portfolio.

  • Represents The C.S. Lewis Company in the protection and exploitation of the copyrights and trademarks in the works of C.S. Lewis in all media.

Admissions

  • New York~United States

Education

  • Yale University (B.A. cum laude)
  • New York University School of Law (J.D.)
  • University of Bonn (Graduate Fellowship)

Languages

  • English
  • French
  • German
  • Greek