Description

The Business Development Specialist, Mexico will be instrumental in supporting and developing all of Mexico's five offices' strategic objectives through the effective implementation of business development activities in the office, and to ensure these activities and objectives are aligned with the overall Firm strategy. To be an integral part of the Firm's Business Development team, focusing on business development activities that strengthen the Firm's profile in the market, overseeing the maintenance of business development and marketing collateral for the office, business planning, monitoring progress against planned priorities, and developing and executing its strategy for major events. To be hands-on, and provide proactive, reliable marketing services to the Mexico office and the North America Business Development team.
 
Responsibilities:
 
Firm Profiling and Events

  • Work with the North America Clients team, industry and practice groups, events team, and others to develop, organize, coordinate and execute seminars, receptions, and special events taking place in Mexico's market;
  • Responsible for creating and managing critical dates and timelines for local events and sponsorships;
  • Drafts and manages all internal and external communications for programs, liaising with the North America Communications team; Oversees the maintenance of the office's client mailing list

Business Development

  • Support the office by working independently and with the North America Business Development team to identify new business opportunities;
  • Work with the industry and practice groups to develop cross-selling opportunities, and implement strategies to capture those opportunities;
  • Work as part of a project team on strategic projects/marketing opportunities as identified by Mexico's offices' management committee

Client Relationship Management

  • Work with the North America Clients team, support strategic client development projects, including the Firm's Global Client Program and regional client targeting initiatives;
  • Provide overall support for activities that focus on target clients for our five offices' market and integrate these where possible with North American programs
  • Conduct client research, including research on Firm-specific information such as billings, matters, and relevant timekeepers

Marketing Collateral

  • Develop and maintain marketing collateral, where necessary; Updates Firm information and relevant capability statements concerning the office, including those appearing on the Firm’s external website;
  • Obtain and verify that information is readily available for use in Directory submissions, marketing materials, CVs, and proposals

Proposals

  • Work with the North America Proposals team, and provide input into the development of proposals including collecting relevant content such as practice area descriptions and case lists

External Engagements

  • Evaluate key sponsorships and networking opportunities with professional organizations and associations in the local market;
  • Coordinates all deliverables associated with office-identified key sponsorships;
  • Leverages the Firm's involvement to strengthen client relationships, and creates client and attorney connections across the organizations

Brand Management

  • Ensure the Firm's brand and that of the office is maintained and implement the various activities supporting the brand of the Firm and that of the office;
  • Creates advertisements as required in support of Firm charitable activities and sponsorships

Budget Management

  • Develop business cases for budget requests based on business planning and is aware of the budget available from both Regional and Global sources;
  • Monitor annual budget expenditures for the office and seek funding from global and regional sources where appropriate
  • Other duties as assigned to develop and drive the North America regional strategy

Skills and Experience:

  • Undergraduate degree in Communications or Marketing preferred, or equivalent work experience
  • Relevant marketing experience in a large and dynamic organization preferably in a professional services environment, and with partners/senior executives
  • Strong judgment and ability to make well-reasoned independent decisions
  • Excellent written and verbal communications skills; strong reporting skills
  • Good understanding of strategic market communications and issues
  • Comfortable working across multiple cultures and time zones in a matrix organization
  • Self-motivated with strong interpersonal skills, including a pleasant nature, and demonstrated ability to work with a team and independently
  • Strong organizational skills and demonstrated capacity to successfully manage multiple projects and deadlines
  • Flexibility to travel frequently to meetings and events and work long hours during peak training and meeting periods
  • Familiarity with internet and web-based platforms
  • Strong computer skills (including MS Word, Excel, PowerPoint, Adobe Acrobat, InDesign/Pagemaker, or similar)
  • High level of energy and persistence, and a good understanding of the importance of delivering exceptional customer service to clients