Role purpose

To lead the business development, client development and marketing support for the Energy, Mining and Infrastructure and the Industrial, Manufacturing and Transportation Industry Groups (the Industry Groups), working closely with the Steering Committees to develop and execute the global strategy in the EMEA region.

Main responsibilities

Business Planning and Budgeting

  • With the EMEA Chair and Committee, develop the Industry Groups' BD and marketing strategy in the EMEA region, including it's annual business plan and budget and manage implementation
  • Identify and develop industry specific service offerings, working with practice groups, including creation of marketing collateral, training materials/presentations and thought leadership programs relating to these services

Management of the Group’s Steering Committee

  • Work with the Chair to create an engaged and enthusiastic EMEA Committee and to work closely with the EMEA+ Industry Group Liaison
  • Advise and guide Committee on priorities, most valuable opportunities and use of resources
  • Organize and facilitate EMEA Industry Group Steering Committee meetings and group meetings at the EMEA Meeting, including developing agendas and materials, securing speakers, etc

Client Development

  • Lead global account management for one Industry Key Client (IKC), working with the client team to develop and drive the implementation of the global client plan
  • Work with the Steering Committee to lead the IGs' IKC programmes, engaging with IKC teams to assist with their business plans, solicit and share market and client intelligence

BD, client and marketing support network

  • Work with the Global IG Manager to lead and guide the Group's BD, client and marketing support network; develop and host regular calls with colleagues who serve in the industry to share industry trends, BD opportunities, client development ideas and Firm service offerings
  • Work with, guide and coach In-Market marketing and business development staff in order to ensure consistency of initiatives

Profile Raising and Communications

  • Identify and manage conferences, seminars, events and sponsorships, in particular, the IG's flagship events • Identify and develop marketing materials required by practitioners in the group and sub-groups
  • Work with the Global Communications team and E2E Service Centers to develop and execute a communications media plan, ensure that the Group has a complete and compelling and digital media presence as well as internal communications

Bid Support and Credentials

  • Work with Expert Pitch and Pursuits and E2E Proposal Production colleagues to prepare industry group-specific bids and proposals and contribute to multi-group bids and proposals
  • Partner with and provide guidance to Expert Pitch and Pursuits and E2E Proposal Production colleagues
  • Work with Expert Pitch and Pursuits and E2E Proposal Production colleagues to develop and maintain suites of industry group bid support materials for each subsector
  • Encourage and/or lead proposal debriefs and client satisfaction reviews

Travel requirements

  • Travel will be required to Firm Meetings and ad hoc client meetings

About the team


The BDMC function works closely with our Partners and leadership teams to:

  • Increase our revenue, profitability and share across markets, industries and clients
  • Enable us to win, retain and grow business through powerful pitches, engaging thought leadership and strong relationship management
  • Lead market and client intelligence efforts to create new service line opportunities in industry and practice groups
  • Channel the Baker McKenzie brand, identity and culture through a single communications voice

You will report to: EMEA BD Director

Your direct reports, if any: None

Key relationships

  • Global Industry Group (GIG)/EMEA Leaders and Steering Committee members
  • GIG Manager
  • BDMC colleagues
  • Client and Industry Group team members

Why Join Us?

Baker McKenzie is a truly global law firm. Founded in 1949, we advise many of the world’s most dynamic and successful business organisations through our 13,200 people in 78 offices in 46 countries. Yet big does not mean impersonal. We work hard to ensure that everyone knows their role and has the support they need to perform it to the highest standard. Our culture encourages this - how we work, think and behave in a collaborative and fulfilling way.

In London you will be part of an 950 person office, which is also our largest office globally. Originally opened in 1961, Baker McKenzie London is well established in the UK as a leading international law firm and is regularly involved in some of the country's most high-profile legal matters. We can offer you the work, pride and experience of being part of a leading law firm but in a local office environment that is hardworking, yet friendly and supportive.

The strength of the firm and our culture is evidenced by a number of recent awards, including:

  • Acritas’ Sharplegal Global Elite Brand Index, 2010- 2018 - ranked 1st
  • The Sunday Times’ Best Companies to Work For 2011, 12, 13, 14, 15, 17: currently ranked 66th
  • The Times Top 100 Graduate Employers 2018: currently ranked 65th • Stonewall Workplace Equality Index 2012 - 2019: currently ranked 10th
  • The Lawyer: The Global 200 2018: ranked 4th

Euromoney Women in Business Law Awards 2015-18: Five awards:

  • Best International Firm for Women in Business Law
  • Most Innovative International Firm
  • Best International Firm for Talent Management
  • Best in UK
  • Beatriz Araújo won Best in Corporate Governance

To Apply

Please click on the Apply icon to start the online application process for this role. We will then be in touch with you once we have reviewed your application. If you are unable to apply online, please contact the Recruitment Team on either 020 7919 1000 or

For more information about this position or to discuss any adjustments you may require during the process please contact in confidence, Gareth Newbery, Recruitment Manager on 020 7072 5743 or

Please review our Applicant Privacy Notice here

No Agencies Please

Please note Baker McKenzie does not accept unsolicited CVs. Please click here for details of our Agency Policy and commitment to sourcing directly.

Our Commitment to Diversity and Inclusion

Baker McKenzie has a culture of diversity and inclusion in its DNA – since our beginning, the differences of our people have helped us to work fluently across borders, cultures and practices. This is intrinsic to everything we do and underpins Baker McKenzie's vision to be the global law firm of choice. We understand that organisations work best when people with different backgrounds and points of view are brought together. We also know people perform at their best when they can be themselves at work. Baker McKenzie is committed to serving our clients with innovative solutions brought about by a diverse talent pool and an inclusive community.

The London office mirrors the wider firm in encouraging the best people, regardless of race, culture, religion or belief (if any), gender, gender identity and expression, disability, sexual orientation or age, to fulfil their professional aspirations with us so as to create an exciting and diverse legal environment.

Experience Required

About the candidate

Technical skills, qualifications and experience

  • Bachelor’s degree desirable; Masters or qualifications focusing on Marketing, Communications, Sales or other related commercial subjects would be advantageous
  • Some experience working in a professional services industry or similar marketing and business development roles
  • Excellent English language written/verbal communication and presentation skills
  • Team spirit, collaboration, positivity and adaptability are important skills
  • A high level of commercial acumen and business curiosity to identify growth opportunities for the business and keep abreast of business trends
  • The ability and gravitas to interact, coach and manage Partners involved in the IKC program
  • Effective interpersonal and influencing skills to manage stakeholder expectations and deliver strong return on investment
  • Strong project management skills, with high level of attention to detail, ability to deliver complex cross-border projects on time
  • Experience working in a multi-cultural, cross-border team is preferred

Personal qualities

These personal qualities represent the shared characteristics of high performers across Baker McKenzie, regardless of job level and location.

Know how

  • Keeps across key developments in all relevant areas and demonstrates the ability to develop substantive authority in relation to the Firm's specialist fields
  • Demonstrates the ability to identify the real issue, and to anticipate requirements and potential consequences; distils a range of possibilities by thinking in a considered, prudent manner
  • Able to move through a variety of tasks requiring different approaches, knowledge, and expertise, with agility of mind and capacity for analysis and synthesis


  • Driven by a strong personal sense of integrity and upholds exemplary quality standards
  • Prepares thoroughly, takes responsibility, uses initiative and is self reliant to ensure work progresses to the fullest extent possible
  • Hardworking and diligent with a keen understanding of client demands
  • Demonstrates composure when dealing with difficult situations

Personal Impact

  • Creates a positive impression at all times; develops relationships through collaboration and reciprocity
  • Negotiates to achieve outcomes that are mutually satisfactory; shows good judgement on when to stand strong and when to compromise
  • Invests in, nurtures and builds a network of productive relationships


  • Respectful to others, regardless of their position, and earns the respect of others by being transparent
  • Has care and concern for others and a genuine interest in others as people
  • Treats delicate or confidential issues with grace and discretion