Description
The Business Development and Marketing Coordinator - Practice and Industry Groups will support business development (BD) teams in delivering our Client & Market strategy. The role holder will work closely with our specialist Practice and Industry BD teams to achieve revenue growth and raise the firm's profile. They will support BDM Managers in the execution of marketing and business development projects, initiatives and processes, creation of marketing materials, and coordination of the Firm's BD activities.
Responsibilities:
Client intel gathering and support:
- Gather research for client relationships using firm-wide systems and other Center-based teams (including client fees/relationship data research and analysis, monthly deal collation & review, and coordination with research teams for external client/market data)
Client events and campaigns:
- Assist with BakerMcKenzie.com updates - scheduling featured insights, updating page content, content tagging
- Support TPG Haiilo channel – update/input with stakeholders every month
- Maintain global mailing lists
- Prepare post-campaign metrics reports
- Track and update databases
BDM information requests and updates:
- Collate content for internal newsletters (including the group's strategic emails) & track performance
- Maintain BakerWorld pages and liaise with relevant stakeholders
- Gather stats for marketing tool usage
Support marketing material creations:
- Create BD documents (contact cards, presentations, capability statements, and all other relevant sales collateral)
Pitches and panels:
- Source firm-wide base data to support key pursuits and targeting initiatives
Skills and Experience:
- Marketing degree or related degree
- Experience working in a Marketing or Business Development role in a legal or professional services environment will be an advantage
- Good communication skills, including the ability to liaise with people across the business
- Excellent Outlook, Word, Excel, and PowerPoint skills
- Good communication skills, including the ability to liaise with people across the business
- Strong time management skills and client service orientation.
- Demonstrates initiative and a self-starter
- Able to present ideas and views clearly and with confidence
- Creative problem-solving
- Very high level of attention to detail
- Very high work standards
- Able to prioritize and work to tight deadlines
- Able to work well both in a team and individually
- Respect for the diversity of cultural, social, and academic backgrounds found in the Firm