Manuel Alonso
Biography
Manuel Alonso is a partner in Baker McKenzie’s Tax Practice in Madrid, bringing more than two decades of experience at the Firm advising on international taxation, corporate reorganizations and high-value personal tax matters. Since joining Baker McKenzie in 2005, he has built a long-standing career helping clients navigate complex tax environments shaped by cross-border expansion, changing regulatory frameworks and the interplay between business restructuring and tax efficiency. His extensive tenure within the Firm provides him with a deep understanding of global tax dynamics and a strategic, multidisciplinary perspective on international operations.
Manuel has developed a particularly strong sector focus in sports and entertainment and the tech, media and film industries, where tax considerations intersect with IP-driven revenues, international mobility and high-profile transactions. His secondment to Baker McKenzie’s Palo Alto office between 2012 and 2013 strengthened his understanding of the tax implications arising from innovation-led business models and global talent management. Known for his clarity and strategic insight, Manuel is widely regarded as a trusted advisor for clients whose activities require sophisticated and forward-looking tax planning.
Practice Focus
Manuel’s practice focuses on the design and implementation of cross-border tax structures, advising clients on international taxation, corporate reorganizations and the tax implications of global business transformations. He regularly assists multinational groups in optimizing their international footprints, aligning tax planning with regulatory obligations and managing the tax impact of reorganizations, mergers, carve-outs and investment flows. His work includes advising on multijurisdictional income allocation, withholding tax exposure, tax residency matters and the structuring of inbound and outbound investments.
In the sports and entertainment sector, he counsels athletes, clubs, agents and sport investment vehicles on income structuring, image rights arrangements, transfer-related payments and personal tax exposure in multicountry scenarios. In the tech, media and film industries, Manuel advises on the tax treatment of intangible assets, licensing models, global revenue streams and the mobility of key executives, drawing on his experience in Silicon Valley to address tax challenges faced by digital and innovation driven businesses. His practice also involves guiding clients through interactions with tax authorities, ensuring regulatory compliance while maximizing tax efficiency.
Representative Legal Matters
- Advised a multinational group on the Spanish tax implications of dividend distributions from Spanish entities to foreign shareholders.
- Advised a multinational group on restructuring alternatives in Spain to achieve a simplified and tax-efficient structure, involving the migration of multiple tax transparent entities to Spain and a subsequent merger of several Spanish entities.
- Advised a global software company on withholding tax refund claims related to licensing income from Spanish customers, successfully securing multimillion euro refunds.
- Advised a Spanish holding company on the Spanish tax implications of dividend distributions from a Mexican operating entity.
- Assisted a major Spanish infrastructure operator in initiating withholding tax refund proceedings before the Portuguese tax authorities, coordinating the process with local counsel and achieving significant recoveries.
- Advised an international technology group on tax considerations for its global expansion strategy, including IP location, holding structures and substance requirements.
- Advised a multinational group on local tax implications of its activities in the Netherlands, the UK and Mexico, including permanent establishment risks, coordinating with Baker McKenzie offices in those jurisdictions.
- Advised a multinational group on a local transfer pricing study in India, in coordination with local advisors.
- Advised an aerospace company on the Spanish tax implications of a cross-border restructuring project aimed at establishing a joint venture with international partners.
- Advised a pharmaceutical group on the legal and tax aspects of acquiring real estate for new corporate headquarters, including full legal and tax due diligence.
- Advised a leading student housing and flexible accommodation platform on the potential restructuring of its group to assess eligibility for operating under the Spanish SOCIMI (REIT) regime.
- Advised a major financial institution on structuring media financing transactions, including drafting agreements, analyzing tax incentives and assessing the financial viability of audiovisual projects.
- Advised multiple private equity and alternative investment firms on structuring carried interest arrangements for Spanish resident managers to ensure eligibility for favorable tax treatment.
- Advised senior executives of listed companies, consulting firms and investment managers on the tax structuring of compensation packages, equity-based incentives and international mobility.
- Advised a high-net-worth individual on the Spanish and Portuguese tax implications of a potential relocation, in coordination with Portuguese counsel.
Professional Associations and Memberships
- Madrid Bar Association
Admissions
- Madrid~Spain (2005)
Education
- Universidad Autónoma de Madrid (Degree in Law) (2005)
- Universidad Autónoma de Madrid (Degree in Business Administration) (2005)
- Centro de Estudios Financieros (Master's Degree in Tax)
Languages
- English
- Spanish