Mariela Hinojosa
Biography
Mariela Hinojosa is an associate in the Banking and Finance & Major Projects Practice Group of Baker McKenzie's Mexico City office. She joined the IP-Tech Practice Group of the Firm, since she has a wealth of experience supporting and advising business on global privacy and data protection issues, including responding to data breaches and addressing cyber security crimes.
She has more than eight years of experience advising entities in the banking sector, working in global M&A transactions and fintech, including the process of obtaining a fintech license and submission of related reports before financial authorities.
She has also provided advice on financing transactions involving the participation of federal and local governments, particularly in the area of project finance. Also, she has advised foreign financial entities expanding business in Mexico, including regulatory and AML matters of payment network entities, BNPL and fintech startups.
Mariela has a strong background in corporate and compliance, having advised companies listed on the Mexican and US stock exchanges (NYSE). She is well-versed in the regulatory and compliance requirements for both domestic and foreign companies, including anti-money laundering and anti-bribery regulations.
Practice Focus
- Advised financial entities on regulatory matters, including the process of obtaining a fintech license and related reporting to financial authorities. He has also assisted licensed financial institutions in conducting cybersecurity compliance assessments and preparing related reports. Also advised on financing transactions involving the participation of federal and local governments, particularly in the area of project finance. Also, advised fintech companies, digital platforms and social networks on issues related to online advertising, intellectual property, privacy, and consumer protection.
- Strong experience in corporate and compliance matters, having advised companies listed on the Mexican Stock Exchange and the NYSE. Also worked on regulatory and compliance requirements for domestic and foreign companies, including anti-money laundering (AML) and anti-bribery regulations.
- Experience supporting and advising companies on global privacy and data protection issues, including responding to data breaches and dealing with cybersecurity crimes. In pro bono matters, she has assisted UnCommon Law in the analysis of parole hearings in California, USA, Appleseed Mexico, A.C., Centro Mexicano Pro Bono, A.C., and Instituto Lingüístico de Verano A.C.
- Author of the thesis: "Preserving financial stability in Mexico under the provisions of the Fintech Law".
Representative Legal Matters
- Advised various institutions on regulatory matters, including fintech and institutions subject to the supervision of the National Banking and Securities Commission (CNBV).
- Advised and represented a Brazilian bank in the negotiations of the transactions required for the acquisition of a SOFIPO (regulated financial entity), including the drafting of corporate, transactional and regulatory documents, obtaining CNBV approvals and other formalities before the financial authorities.
- Advised on financing, project finance, and asset securitization transactions, including the bidding procedure of a concessionaire, as part of the financing for the large investment, and infrastructure project of the Toluca-Naucalpan Highway in Mexico.
- Represented M&A transactions (involving entities within the Canadian and US jurisdictions) in excess of USD 50 million.
- Advising prestigious international technology and social media companies on data privacy, advertising and law enforcement matters.
Professional Honors
- First Place, INAI's Innovation and Best Practices in Personal Data Protection Award 2022
Professional Associations and Memberships
- Abogadas MX
Corporate Responsibility
- UnCommon Law: Analysis of parole hearing transcripts, to assist Serena Witherspoon (“Equal Justice Works Fellow”) in identifying the commissioners' arguments for granting (or not granting) parole to those convicted of serious or violent felonies in California, USA.
- Mexican Pro Bono Center, A.C.: Advising start-up companies on the implementation of their e-commerce sites in Mexico, specifically on the relevance of cookies and other technologies.
Admissions
- Mexico (2018)
Education
- Duke University (Diploma por Curso Fintech Law and Policy) (2023)
- Universidad Panamericana (Diploma for Fintech Law Course ) (2019)
- Universidad Panamericana (Bachelor of Laws) (2018)
Languages
- English
- Spanish