Chia, Brian

Brian Chia

Wong & Partners


Brian Chia is a Corporate, Commercial & Securities partner at Wong & Partners. He also heads the M&A Practice Group of Baker McKenzie member firms in the Asia Pacific region.

Brian has been ranked as a Band 1 practitioner in the area of Corporate and M&A in Chambers Asia Pacific since 2011 and in Chambers Global since 2013. He has been recognised as a Leading Individual in Corporate and M&A by Legal 500 Asia Pacific since 2011 and was inducted into its Hall of Fame in 2021.

Brian has been among IFLR1000's Highly Regarded individuals for Corporate and M&A since 2011 and is named as an Elite Practitioner by Asialaw Profiles. Brian played a pivotal role in building and leading the corporate, commercial and securities practice, which was recognised as the Malaysia Deal Firm of the Year by Asian Legal Business in 2012, 2013, 2015 and 2017.

Practice Focus

Brian focuses on mergers and acquisitions, private equity investments, and corporate restructurings and reorganisations across key sectors such as financial services, consumer goods and retail, and manufacturing. He has represented a large number of leading multinationals, foreign as well as domestic, on both inward and outward bound transactions and has coordinated multijurisdictional transactions through mergers and acquisitions, joint ventures and other strategic alliances.

Brian also advises on antitrust, unfair competition, anti-dumping, sale of goods, consumer protection, export control, and product liability issues. He also assists clients in technology and knowhow, distributorships, franchising and licensing, product registration, advertising and media law and computer contracts.

Representative Legal Matters

  • Advised AIA Group Limited in relation to the USD1.8 billion acquisition of ING Groep N.V's Malaysian insurance and takaful business and on the merger between AIA Malaysia’s and ING Malaysia’s life insurance and takaful businesses under Part XI of the Insurance Act. The acquisition will combine ING’s Malaysian operations and AIA’s existing Malaysian business, previously the third and fourth largest in Malaysia respectively, to create the largest life insurance firm in the country. This transaction was awarded SE Asia M&A Deal of the Year 2013 by Asian Legal Business.
  • Advised KV Asia Capital, a private equity firm focused on investments into South East Asia, in connection with its acquisition, through its subsidiary Peta Sejahtera Sdn. Bhd., of a controlling interest in TF Value-Mart Sdn. Bhd., a leading hypermarket chain in Malaysia. TF Value-Mart is in the grocery retail business, operating 18 hypermarkets across five states in Malaysia.
  • Represented Generali Asia N.V. (Generali) on its MYR355.8 million acquisition of 49 percent of the issued and paid-up share capital of Multi-Purpose Insurans Bhd (MPIB) from Multi-Purpose Capital Holdings Bhd, a wholly-owned subsidiary of MPHB Capital Berhad. This acquisition represents Generali's maiden entrance into the Malaysian insurance industry, placing itself among the top 10 property and casualty insurers in the country.
  • Advised Hewlett Packard Multimedia Sdn. Bhd., Hewlett Packard (M) Sdn. Bhd. and Hewlett Packard Corporation (M) Sdn. Bhd. (all indirectly wholly owned subsidiaries of Hewlett-Packard Company — HP), in connection with the separation of its printing and personal systems business (Inc. Business) in Malaysia to HP PPS Multimedia Sdn. Bhd., HP PPS Sales Sdn. Bhd. and HP PPS Malaysia Sdn. Bhd. respectively. This is part of HP’s worldwide strategy to separate their group into one comprising of their enterprise technology infrastructure, software and services business, and one that will comprise of HP’s Inc Business. The separation involved over 600 Baker McKenzie lawyers across the world.
  • Advised Multi-Color Corporation (MCC) in connection with its takeover via a voluntary general offer, by way of its indirect wholly-owned subsidiary MCC LABL2 Netherlands B.V., of Super Enterprise Holdings Berhad (SEHB). MCC had subsequently obtained more than 90 percent of the voting shares of SEHB for a purchase consideration of MYR3.80 per share or MYR158.37 million. SEHB was successfully delisted from the official list of Bursa Malaysia Securities Berhad on 18 September 2015.

Professional Associations and Memberships

  • Middle Temple Inn of Court


  • Singapore (1997)
  • Malaysia (1991)
  • England & Wales~United Kingdom (1990)


  • City, University of London (Master of Science, Distinction) (1991)
  • Council of Legal Education (1990)
  • University College (B.S., cum laude) (1989)
  • University College (Bachelor of Economics) (1989)


  • English
  • Chinese
  • Malay

Previous Offices

  • Singapore

Author, “Malaysia eases ownership rules for foreign insurers” Client Alert - Apr-09

Author, “Malaysia Liberalizes Foreign Investment Restrictions” Client Alert - Jun-09

Author, “Malaysia relaxes the restriction on foreign participation for 27 Sub-Sectors” Client Alert – Apr-09

Author, “New Legislation: Statutory Limitation on Compensatory Awards” Asia Pacific - Employment Newsletter - Q1 - 2008

Author, “A Turning Point in Company Law” The Edge - Jul-07

Author, “2007 in Perspective” Legalities - 2007

Author, “The Facing Appeal of Independent directorship” The Edge

Author, “New Conditions To The Direct Sales License Issued Under The Direct Sales Act 1993” Legal Alert - Sep-07

Author, “Doctrine of Superioa Orders and An Employees’ Duty of Obedience” Asia Pacific Law@Work - Nov-06

Author, “Auctions: Buyer Beware” The Edge - Sep-06

Author, “Dismissal on Grounds of Breach of Trust and Confidence In Malaysia” Global Employer - Sep-06

Author, “Proposed amendments to Capital Maintenance Rules and Share Capital for Malaysian companies” Asia Pacific - M&A Newsletter - Apr-06

Author, “Award of Future Loss of Earnings by the Malaysian Industrial Court – Telekom Malaysia Berhad v Ramli Akim” Asia Pacific - Employment Newsletter - Apr-06

Author, “National Automotive Policy Framework” Asia Pacific - M&A Newsletter - Jan-06

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