Leading global law firm Baker McKenzie announces today that its Consumer Goods & Retail Industry Group will be working with Sarabande: The Lee Alexander McQueen Foundation. As part of the association, Baker McKenzie is trialling a pro bono programme to give Sarabande's budding creatives some legal basics. The Firm will also be sponsoring two series of talks.

Alyssa Gallot-Auberger, Paris-based Partner and Global Chair of Baker McKenzie's Consumer Goods & Retail Industry Group, says: "We share with Sarabande a strong commitment to supporting the development of the Luxury & Fashion industry, nurturing creativity and the same values of openness and diversity. I'm therefore very excited and honoured that we will be working with such an impressive collection of young creatives at Sarabande and sharing our legal insight and knowledge to support the next generation of creative talent."

For us this is also an opportunity to deepen our understanding of the Luxury & Fashion sector, one that is important to our clients.

 Named after McQueen’s 2007 Spring/Summer collection, Sarabande seeks to assist designers and artists starting out in their career, providing scholarships to students as well as housing artist studios at Sarabande’s HQ in East London.

As part of the first series of talks - the "Digital Series" taking place this week, 10 -12 October - Baker McKenzie's London lawyers Ruth Burstall and Iona Silverman will be talking with Navaz Batliwalla, fashion writer, stylist and blogger, on the intricacies of image rights and ownership in the digital age, the difficulties with protecting digital images, how to use and manage misuse of images, and what to think about when advertising and marketing products on social media.

Baker McKenzie's Consumer Goods & Retail Industry Group was launched in October 2016 with the view of leveraging sector insight and knowledge to best understand the needs of the sector and guide our global clients on what is coming next from a regulatory or industry perspective.

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