In continuation of Baker McKenzie's Asia Pacific webinar series on the business impact of COVID-19, we bring you another session to share practical insights on further issues that impact your businesses.

With multiple businesses and the overall economy brought to a slowdown by the global spread of COVID-19, corporates across various industries are facing never-seen-before challenges and disruptions when it comes to launching new products or services.

In this webinar, our intellectual property experts reflect on brand and marketing impacts and discuss ways in which businesses can work to protect their brand. They also share observations from the ongoing disruptions and explore brand protection and regulatory strategies for businesses to consider.

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