Today’s businesses are striking an ever more flexible pose, from modular workspaces, open plan offices and hot-desking, to looser organizational designs. The freelance economy is blurring the borders of the workforce, with Morgan Stanley predicting that freelance workers could make up half of the US working population within a decade.

Digital innovations have caused a fundamental shift in the nature of work, resulting in both positive and negative effects.

  • Remote work, flexible hours and job-sharing are among the perks that sought-after companies offer employees. How does this impact cohesion and company culture?
  • Outside armies of gig workers are helping companies scale up during peaks without bloating the permanent headcount. What misclassification risks should businesses be aware of, and what is the risk of being punished in the court of public opinion if they are seen to be evading statutory duties to workers?

As frictionless innovations are likely to continue and deepen in the future, what lessons can be learned from corporate experiences so far? How can companies listen to their people and strike that balance between freedom and fixity?

In a global survey by WIRED Consulting, in collaboration with Baker McKenzie, we explore the big picture modern workforce questions above and discuss how companies are balancing these risks with the benefits of the flexible age.

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