On June 7, our Toronto office’s Employment & Compensation Group hosted #SocialMediaAtWork, a seminar to discuss the ongoing challenges that social media presents to employers and to help inform and update best practices around social media.
For instance, is your company’s social media policy up to date? Does it clearly state what’s permissible/not permissible and what may happen if the policy is breached?
And if an employee posts inappropriate content on a personal account outside of work hours, what recourse does the employer have? Can the employer be liable for an employee’s social media posts?
“Vicarious liability for an employee’s conduct on social media is a real concern for employers,” said Partner Bill Watson. “Ultimately, having a policy that’s appropriate, training on that policy and updating it at least yearly will go a long way. Being able to prove those due diligence steps may be a defence to a claim of vicarious liability.”
CLICK HERE for the full story, including video highlights from the seminar.